Kim Kardashian: Hollywood is a free game intended as a video game phone app. It was produced by Glu Games Inc. in June 2014. Niccolo De Masi personally approached Kim Kardashian to negotiate a deal with his vision of having a roleplaying game that can depict the world of fame and popularity. (Wikipedia) Surprisingly, within the first week of its release, the game made over 1.6 million and even made the iOS App stores’ top five list.
But is Kim Kardashian: Hollywood even really a game? In what standards make a game a “game”? After playing this on my iPhone for about four days, I personally could never consider it to be a game due to the fact that it takes no strategic action to the game. The gameplay of it is basically tapping the screen for certain options for the character to act upon. Although, even the options are limited in what we can make out character choose at times.
“Today’s hegemonic game industry has infused both individuals’ and societies’ experiences of games with values and norms that reinforce that industry’s technological, commercial and cultural investments in a particular definition of games and play, creating a cyclical system of supply and demand in which alternate products of play are marginalized and devalued.”
(Ludica 2007, p. 1)
When considering whether Kim Kardashian being a “game” in the eyes of Ludic, it is nowhere near the concept of being a game merely because it doesn’t have neither the values of an individual and our society. The context of the game is to do as much as the character can to reach stardom. These tasks involves doing favors for certain people in order to create connections that will lead to future opportunities. But what we do as a player within the game
is just tapping the screen…… It does not really require any major thinking for the player to succeed.
Even if this game is new, it does not pleases me in how I’d like to play my video games. It isn’t even fun to play and this isn’t due to my hatred towards the Kardashians. But just like Kim, this game is basically pointless.
One of the annoying aspect of this game is how it is connected to Facebook and randomly throughout the game it will pop a request to send invites to my friends. After playing it for a week, I had to delete this app cause it was starting to piss me off.
Overall, Kim Kardashian: Hollywood does not deserve a title of being a “game” in Ludic’s standard and mine. Tapping a screen to pick up money and points and choosing from pre-decided options for our chracter does not make it a video game. The programer’s idea of trying to make it seem like the life of Kim Kardashian is so glamorous through the game fails to meet the needs of a player to think, see patterns, and have control of its characters. And for me, this would not be a game I’d ever play a game.